
ALTER
PERCEPTION.
RE-CREATE
REALITY.
A Strategy and Insights company with an unequivocal human edge
Navigating a New Era of Business
Founded in 2016, Dcoded is a dynamic insights and strategy company with an unequivocal human edge. It started out as a strategic consultancy that assisted clients with developing ground breaking strategic thinking, but has evolved over time from a strategic developer into a strategic enabler. We offer clients analysis, advisory and assistance in various forms from keynote addresses and masterclasses, to tailored advisory and coaching.

“Change has never moved this fast, but it will also never move this slow again. The era we operate in is not only driven by the sharpest rate of change the world has ever seen, but in addition, the greatest materialisation of opportunities.
Innovation is not a task or a department, it is a DNA. Transformation is not a metric, it is a movement. Digital is not a medium, it is a mindset. There is a continuous plethora of shifts that shape and re-engineer the trajectory of businesses, industries and individuals. I created Dcoded, not only to facilitate impactful strategy and innovation, but to evoke the development of strategic DNA and innovative thinking in people and businesses alike. The future we are making is remaking us”
Kirsten Naomi Leeuw – Founder & MD of Dcoded